BREAKING
Brands Shift Budgets to GEO
0
%
owned/business content
0
%
earned media
0
%
owned everyday queries
0
%
added GEO to budget
0
%
spend 11-20% on it
AI Traffic Converts Higher
SEO low
1
SEO high
2
AI low
10
AI high
40
Real Discipline or Rebranded SEO
Enthusiasts
For
●
Citation lends credibility
●
First referrals from Gemini, ChatGPT
Skeptics
Against
●
Called SEO under a new name
●
Google says good SEO is the foundation
Owned Media Moves In-House
AI NEWS BLITZ
Marketers are moving search spending toward getting cited inside AI chatbot answers.