Opus 5.5 Cuts Video Production to Minutes and Cents, Challenging Creative Agencies

Claude Opus 5.5, launched by Anthropic on September 22, 2026, can write software that generates professional product launch videos in one minute for approximately $2—a dramatic shift that historically required weeks of agency coordination and thousands of dollars. The capability is not video generation in the traditional sense, but rather code generation: the model writes HTML, CSS, and JavaScript that animate visual content deterministically, which is then rendered frame-by-frame using headless Chromium and encoded with ffmpeg into MP4 files.