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OpenAI Explores Licensing Sora to Katzenberg-Backed Filmmaker Startup in Equity Deal

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OpenAI is in preliminary discussions with a stealth AI video startup to convert its abandoned Sora investment into an equity stake, according to The Information, as the company seeks a path forward for the discontinued model. The unnamed startup, co-founded by Hollywood executive Jeffrey Katzenberg, former OpenAI researcher Bill Peebles, and ex-Dropbox CFO Sujay Jaswa, would gain deep customization access to Sora's technology, while OpenAI would receive an ownership slice rather than let the shuttered model sit dormant.

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