Nvidia has introduced a new business model under which, on top of revenue from selling hardware such as GPUs, it takes a cut of revenue generated by some of its AI cloud customers. For startups, it offers an option to exchange "token credits"—compute usage rights—for a share of future revenue, naming Australia's Sharon AI and Singapore's Firmus Technologies as its first partners. According to Nvidia's official explanation and CNBC's report, the aim is to open doors for startups that struggle to procure GPUs at scale, both in terms of funding and access.
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