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Meta Launches Muse Image AI Generator Across Instagram and WhatsApp

  • Media Generation
  • Foundation Models
  • AI Agents

On July 7, 2026, Meta unveiled Muse Image, the first image-generation model built by Meta Superintelligence Labs, and began rolling it out to Meta AI. According to Meta, Muse Image is available in the Meta AI app (meta.ai), as well as Instagram Stories in the US and WhatsApp in select countries. It brings more than 30 new AI effects to Instagram Stories and supports image generation and editing within Meta AI chats on WhatsApp. The company said the feature will later expand to Facebook, Messenger, and the advertiser-facing Advantage+ Creative. announcement]

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