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HeyGen Completes Local-Expert Series With a 90-Minute Weekly Avatar-Video Pipeline

September 4, 2026 at 14:15 EDT

Media Generation
AI Agents
Sales & Business

HeyGen has closed Becoming Your Local Expert, a five-day playbook that shows real-estate agents how to turn local news into five weekday avatar reels from a single 90-minute morning. The company argues that a standing weekly batch, not daily filming, is the production rhythm that can survive a busy listing week.

September 4, 2026 · HeyGen

A week's avatar reels in one sitting

HeyGen closed a five-day local-expert playbook that batches five weekday avatar reels from local news in a single 90-minute morning.

Key figures

minutes in the weekly batch block

weekday reels queued Mon–Fri

~30s

target length per local-news reel

credits per minute on Video Agent

Weekly output

From a couple of videos to a five-reel week

1–2 / week

Prior hand-edited cadence

5 / week

Queued Mon–Fri batch

Same weekly appointment; about 2.5× the reel count in HeyGen's agent case studies.

The loop

Format

Hook, Turn, Proof, Stakes, Ask

→

Script

Local article into a 30-second reel

→

Video Agent

Avatar, scenes, and render from a prompt

→

Queue the week

Five reels, then a Friday check

Non-negotiables

Protect the 90-minute slot. Keep the AI label on.

Mix

Three news hits, one listing, and a market-data post that ships every week.

Disclosure

Source tag on screen, captions in search language, AI label left on.

What agents report

A standing batch beats daily filming

Case studies describe Monday-morning production of a full week, with some agents moving from one or two videos a week to a five-reel cadence—or two Reels a day—without a new studio shoot.

What still sits with the user

Credits, MLS export, and disclosure

Video Agent bills 20 credits a minute, there is no native MLS hook, and listing videos still need human review for accuracy, consent, and AI-disclosure rules.

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