McDonald's Deploys Archy AI Voice Assistant at Drive-Thrus With 90% Accuracy Rate
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McDonald's has introduced ArchIQ, a Google-powered AI voice ordering system nicknamed Archy, now operating at five U.S. drive-thru locations with a reported 90% accuracy rate in completing orders without human escalation. The system, built on McDonald's multi-year partnership with Google Cloud announced in December 2023, represents the company's second major attempt to automate drive-thru ordering after abandoning IBM's system in 2024 due to persistent accuracy problems that drew public complaints.
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