Google is turning its Gemini app into a hands-on partner for small businesses and side-hustle founders, wiring it directly into Google Business Profile and introducing dedicated "Business notebooks" that give the assistant real operational context. The company announced the features on June 10, 2026, at its Google for Brazil event, framing them as a way for solo entrepreneurs who juggle the roles of CEO, marketer and customer-support agent to offload routine work to an AI that actually understands their business.
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