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Meta Adds Business Connectors to Muse for Small-Business Operations

  • AI Agents
  • Sales & Business

Meta announced Muse for Small Business on September 29, expanding its personal AI agent with business connectors, new skills, and access to Meta business accounts for owners who run operations across multiple apps. The update turns Muse from a consumer task assistant into a small-business workspace that can analyze sales, marketing, social activity, and finances, then propose actions that still require user approval.

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